Jim is a user experience lead with over 12 years of experience researching user behavior, innovating product ideas, designing human-machine interfaces, and assessing usability. He currently leads a team designing Cisco’s next-generation Directory and collaboration platform. He is also researching human factors issues for the Emerging Technologies Group, and finishing a Masters in Human Factors & Ergonomics from San Jose State University.

Prior to Cisco, Jim drove the user experience for two successful start-ups: Opsware (formerly Loudcloud) and Oblix. He has led a number of committees and received awards from the Human Factors & Ergonomics Society (HFES); and wrote a technical book and design case study presented at CHI 2005. He is a “hands-on” innovator, be it creating product prototypes, or building interactive art and geodesic domes in the desert for Burning Man.